8 Categories to Organize Your Marketing Tactic Toolbox

8 Categories to Organize Your Marketing Tactic Toolbox

So when it comes to marketing tactics, you’ll quickly find that there are too many to count.  This is one reason why business owners often get overwhelmed by marketing.  Should I advertise on billboards? What about post cards?  Should I spend my money on...
8 Categories to Organize Your Marketing Tactic Toolbox

Leverage Facebook

Facebook is a great marketing tool for any business if it’s used properly, just like anything in life that is meant to make our lives easier or better.  But that doesn’t mean that everyone understands how to turn those benefits into a reality for...
8 Categories to Organize Your Marketing Tactic Toolbox

Level the Playing Field

On the surface it would seem that small business could not possibly compete with big business in term of marketing themselves. Fortunately, the arrival of social media has played a significant role in leveling the playing field.  Now, small businesses can achieve the...
8 Categories to Organize Your Marketing Tactic Toolbox

Search Engine Optimization

When it comes to Search Engine Optimization, or SEO, the content that is contained within your website is critical to your target audience finding you.  Without the right content, the key words and phrases that are used to search for you will lead them to your...
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