Desperate, But Not Serious

Desperate, But Not Serious

Have you ever been at a networking event and noticed the person who is trying just a bit too hard to make a connection (i.e. sale)?  They may do things like: promptly give you their business card right at the introduction talk, and talk, and talk about themselves and...
Desperate, But Not Serious

Match Dot Com

We meet all sorts of people during the course of our business day and each of these individuals have unique personalities, opinions, ideals, and sense of humor.  However, to truly engage with another person, especially someone you are interested in either networking...
Desperate, But Not Serious

The Yo-Yo Marketing Diet

All too often I see the uncanny resemblance between how a company implements their marketing plan and the yo-yo dieting phenomenon. Any business professional knows that a strategic marketing plan that is actively engaged is ideal, yet many times a company...
Desperate, But Not Serious

Being Visible

You just never know where and when an opportunity will present itself, do you?  In business, opportunity could be lurking anywhere.  And to be successful, you always need to be prepared for it. More often than not, potential customers are quite happy with who they are...
Desperate, But Not Serious

Cold Calling

“A lead is like someone giving you a stack of business cards to call.” While at a recent event at the Paul Brown Stadium, I was able to enjoy lunch with several professionals I knew through my affiliation with Business Network International (BNI). As luck...
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