The Inbox:  Managing Your Credibility

The Inbox: Managing Your Credibility

On any given day, how many emails would you say that you receive?  What percentage of those do you respond to?  What is your average response time?  How do you choose which to respond to? With marketing, I believe it has never been easier to raise our own visibility...
The Inbox:  Managing Your Credibility

White Noise

How many emails do you receive each day?  What about phone calls? Voice mails? Pieces of mail? How many commercials do you hear or watch each day?  What about advertisements in trade journals?  Newspapers?  Magazines?  What about social media?  Are you engaging others...
The Inbox:  Managing Your Credibility

Person To Person

No matter what the size of a company, it’s success depends on people.  Whether it has 500 employees or only one, or if we are talking about B2B or B2C industries, it still revolves around people.  People who make decisions, have opinions and needs, concerns,...
The Inbox:  Managing Your Credibility

Social Media Marketing… Is It Really Necessary?

Let me start by asking these questions: Was it really necessary to start using Fax Machines  when it became popular? How about cell phones?  How about running a business today without a smartphone? (I remember how cool it was when mom and dad had a phone installed in...
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