At Dimalanta Design Group, we call ourselves companion marketers which basically means we are all about building relationships with our clients and in turn helping them build relationships with their clients. And what do people in relationships do? They listen to each...
Last month, we discussed the vital importance of having a marketing plan and how it shapes the direction of your organization. This week, we will continue in this vein in discussing brand positioning. As you’ve begun developing your marketing plan and diving deeper...