Referrals. How much are they worth to you? Are they more valuable than cold-calling? Mass mailings? Email campaigns? Give-aways? If they aren’t then maybe we should do a little math. The average number of people that each person knows is around 300 (some would...
Twitter, we hear about it all the time but what exactly is it? With the advent of multiple social media outlets, it might be safe to say that for most of us, Facebook and LinkedIn will be the extent of our foray into developing our social media skill set. But, that...
The following is a guest blog post by Doug Smith, WREW Senior Account Executive at Hubbard Interactive. Shhhhhhhh, I’m about to tell you the secret to looking really smart to your customers. It’s so simple, but I’m quickly finding out that a lot of business...
“He’s Just Not That Into You” was a movie released in 2009 that was based on the book by the same name. I know you’re probably wondering what this has to do with marketing, but please bear with me for a moment. The plot involves individuals who continually...
This is Part II of a special post by guest blogger Kevin Rains owner of Center City Collision in Cincinnati, Ohio and founder of Body Shop 2.0 (bodyshopmarketingplan.com). “Let everyone be quick to listen, slow to speak, and slow to anger.” I am convinced there’s a...
