Desperate, But Not Serious

Desperate, But Not Serious

Have you ever been at a networking event and noticed the person who is trying just a bit too hard to make a connection (i.e. sale)?  They may do things like: promptly give you their business card right at the introduction talk, and talk, and talk about themselves and...
Desperate, But Not Serious

Learning from the Best

If you were given the opportunity to learn from the best, without any cost to you, would you take it?  Whether it’s your profession, your hobby, or your sport of choice, chances are you would say “Absolutely!”  Who in their right mind, you might ask,...
Desperate, But Not Serious

The Core

Whenever I hear someone say they are looking for the best price, I cringe.  That’s like shopping for a heart surgeon with the lowest price.  Or using the lowest price to purchase a car for your family.  Price alone does not warrant value or quality.  And if...
Desperate, But Not Serious

Building Momentum

It’s amazing the power of appreciation.  The people who do it best are often times the most influential leaders.  At its core, appreciation recognizes the value in another.  When that recognition is achieved, a great power has been unleashed. I saw it first-hand...
Desperate, But Not Serious

Perception

Marketing is all about perception.  We create the image or brand that we want others to perceive. While at a recent Chamber luncheon, I had the pleasure to hear the Senior VP of Business Operations for the Reds speak.  Her entire story was very interesting and...