Content Marketing 101 You may have heard the term “content marketing” but not been quite sure what it means. Maybe you’ve ignored it, because, as a small business owner, you can’t imagine adding one more thing to your already too long to do list. The good news is,...
Words in general don’t create stress or angst, but many times I find that words, as it relates to marketing a person or a business, can be. When people hear the words “content marketing” I see a little cringe, a deflation of energy, or hear a sigh....
There are words that can insinuate a lot of work: Spring Cleaning Taxes Holding a fundraiser Preparing Thanksgiving dinner Wedding planning Moving Content Marketing Interestingly, content marketing is guilty of giving the wrong impression when it comes to work load....