Sometimes we just know we may never have a referral for someone who travels in our business circles. Or maybe we are able to help someone with a particular business need with advice, a great referral, or personal reference, but we know that the likelihood of...
To really get the most out of your networking activities, it’s important to invest time in ways that allow you really get to know other people. Simply showing up at Business After Hours or Luncheons isn’t enough. These types of events don’t happen...
Okay, so you have a website. While that may be a great starting point, that’s the standard in today’s market. It’s like watching your favorite movie on a regular television without the big screen and the surround sound. It might be the same movie,...
Remember the days of interviewing for that first big job and all the extra research you did on the company you were meeting with? There were reasons you went to all that extra trouble, but do you remember why? I’m sure that we could all agree that there were...
Sometimes you just can’t make this stuff up. While attending an event last month I found myself talking with someone who, after several minutes into our conversation, said, “You know, I almost wasn’t going to come tonight. The last time I was here I just stood by...
Carly Rae Jepsen said it perfectly with her hit song, “Call Me Maybe,” this year. Whether you like the song or frankly can’t stand to hear it on the radio one more time, it does have a very important marketing message we can all learn from. How many times have you...
