B2B and Social Media… Do they mix?

B2B and Social Media… Do they mix?

So is social media conducive for business-to-business marketing?  Yes.  However, the effectiveness and ROI will vary depending on:  The industry- Each industry is like a different culture.  There are different terminologies, expectations, interests, communication...
B2B and Social Media… Do they mix?

Social Media Marketing… Is It Really Necessary?

Let me start by asking these questions: Was it really necessary to start using Fax Machines  when it became popular? How about cell phones?  How about running a business today without a smartphone? (I remember how cool it was when mom and dad had a phone installed in...