Your company’s brand and culture are going to start to mimic the personal brand of its leader. It’s something that naturally happens. As a result, as a company leader, you have to evaluate what your own personal brand is. This year, make it your goal to hone in on...
With only a few weeks left of the year, we would like to take a moment to reflect on the successes and failures of our marketing campaigns prior to entering the New Year. We think doing so allows you to build upon strategies that you have already created—so as every...
With Thanksgiving passed and the full swing of the holiday season upon us, there is a lot of thankfulness and gratefulness on everyone’s minds. This is also the best time of year to show client and customer appreciation for their business. It’s a great...
Working together with your team to implement open communication is the best way to stay on top of production no matter what your industry. But when it comes to marketing production, try using these strategies to see how quickly your production levels rise. Have a...
Our society is so fast-paced. It feels like customer service often falls by the wayside, but we have to remember to give adequate attention to customers and clients. It seems like an understood, no-brainer concept, but can you remember the last time you got...