by devsquad | Sep 14, 2017 | Disciplined
A key aspect of effective marketing has to include effective sales. While sales is another complicated topic, it’s incredibly important to provide sales accountability in order to track its effectiveness. One way to do so is to create a sales scorecard—a list of sales...
by devsquad | Oct 30, 2014 | Disciplined, Uncategorized
In business we can be casual observers – taking the lead from another’s initiatives and only then engaging on a whole new level. We are all guilty of it because it’s easy to do. With all that is going on in our lives we can find any number of...
by devsquad | Oct 23, 2014 | Personal, Uncategorized
I spent the day with a great client and friend of mine. Not only was I there to support her with the award she had won, but to also spend time learning more about what it is that she does each and every day. As I sat there during the conference I found myself...
by devsquad | Jul 24, 2014 | Personal, Uncategorized
I am a big advocate for ensuring that those who engage with potential customers in an organization have access to quality marketing collateral. Providing this support for those professionals not only allows them to improve their job performance but also enables them...
by devsquad | Jun 24, 2014 | Simple, Uncategorized
Why is it people assume that in order to secure your business that you want to see every trick in their bag and be covered in lots of “word vomit”? Do they feel that the more they throw at your the less objections you will have? Is it that they are so in...