by devsquad | Sep 25, 2019 | Manufacturer Marketing
Absolutely! The reason why marketing can seem so nebulous is because there isn’t a simple, strategic marketing plan set in place. Manufacturers generally think of tactics, not marketing strategies. Having a marketing plan involves executing simple, disciplined, and...
by devsquad | Aug 29, 2019 | Public Relations, Relevant
Public Relations (PR) is about cultivating a positive brand image with the public by building relationships with various media outlets. It requires strategic communication and storytelling to engage and entice your target audience. It covers a lot more than just...
by devsquad | Aug 29, 2019 | Disciplined
Ultimately, the main concern for justifying spending money on marketing is all about the return on investment (ROI). The first thing to look at is the marketing budget. The recommended marketing budget should be around 4% of the revenue coming in. Typically, we find...
by devsquad | Jul 30, 2019 | Personal
by devsquad | Jul 25, 2019 | Targeted
It’s all too easy for employers and employees to lose sight of the overall vision and mission statement of their company in the daily grind, regardless of the company size. This is largely due to poor marketing efforts — both externally, and internally. To establish a...
