Finding your voice as a leader is a very important guide for your brand identity and the way you communicate. We are all leaders, but part of your role as the leader of an organization is understanding your voice and how it influences your content and messaging. The...
Let’s be honest, most of us saw our marketing budgets completely blow up in the year 2020. Organizations not only faced an enormous amount of pressure financially but also lost reliability on historical data to help predict the future. This left all of us in a...
You’ve heard the expression, “practice makes perfect.” Well, in the marketing realm, “planning makes perfect.” There are so many new marketing trends, social media strategies, apps and new fangled tactics pushed our way every single day. A lot of businesses chose to...