The Battle for Attention I’ve spent years in marketing and branding, helping businesses cut through the noise and stand out in a crowded marketplace. And if there’s one thing I know for certain, it’s this: the fight for attention has never been more intense. We live...
The Heart of a Strong Brand Begins with Its People In today’s fast-paced, highly competitive business landscape, companies often focus on external marketing efforts—brand messaging, advertising campaigns, and social media presence. But over the years, I’ve...
Marketing Trends to Watch in 2025 As we dive into 2025, the marketing landscape is evolving faster than ever. With new technologies, shifting consumer behaviors, and emerging opportunities, this year is shaping up to be a game-changer for businesses of all sizes....
As the new year approaches, many of you are revisiting OKRs (Objectives and Key Results) to sharpen focus and ensure alignment for the months ahead. OKRs have long been a trusted framework in the public sector, helping teams clarify their priorities and measure...
As we head into 2025, the B2B marketing landscape is packed with exciting opportunities. It’s a dynamic space where technology meets strategy, creating pathways to build genuine client relationships, streamline operations, and drive impactful results. At Dimalanta, we...
As I reflect on this Asian American Heritage Month, I’m overwhelmed with gratitude for the opportunities and blessings that have shaped my journey. As the owner of a thriving marketing agency, I am reminded each day of the American dream that I am living, a dream made...
