“The secret of man’s being is not only to live but to have something to live for.” –Fyodor Dostoevsky Two things most business owners know for sure: Professionally, I should promote my business on social media. It’s a good tool because people spend a lot...
Every business is looking for that bullseye prospect–the client or customer that is worth their time, marketing dollars, effort, blood, sweat and tears. Whether you are a restaurant, insurance company or dental practice, you must determine your ideal target audience...
To say that everything feels a little uncertain right now with the current pandemic would be an understatement. With the latest mandate of wearing masks in the state of Ohio and talk of another shutdown, many business owners are on high alert. Now is the time to...
Do you remember when cold calls and door to door sales were extremely common and many times successful? Now, we either choose to ignore those potential spam calls, begrudgingly answer the door, or hideout and pretend like no one is home. Sales are moving far away from...