• Chambers
  • Business Publications
  • Trade Journals
  • Colleges & Universities
  • Better Business Bureau
  • Newspapers

Have you ever noticed the number of professional and business awards that are looking for nominations each and every year?  Pick up any business or trade publication and chances are you will find one.  This is a fantastic opportunity to give recognition to either your own company, the company of one of your referral partners, or to someone who has been a positive influence in your professional life.

I’m sure if you went through your business contacts you would find a number of people and companies that are quite deserving of an award.  Is there a better gift than that of recognition for positive impact in one’s community?  There are many unsung heroes out there.  Make it a part of your marketing culture to celebrate and recognize outstanding individuals and companies. Because as our mothers always told us, it is better to give than to receive.

Keep it simple.