Keep it Disciplined

Keep it Disciplined

Principle #2: Out-&-Out Marketing is Disciplined We’ve all made New Year’s resolutions, only to be back to our old habits and routines by February 1. What keeps us from sticking with our plans year after year? It’s not that our intentions aren’t true – it’s that...
Keep it Disciplined

What is Out-&-Out Marketing®?

What is “Out-&-Out Marketing®?” For the next several weeks, we’ll explore this exclusive, trademarked DiMalanta Design marketing strategy in detail, providing tips to help any small to midsize business employ it. In a sentence, Out-&-Out Marketing® is...
Keep it Disciplined

What is Content Marketing?

Content Marketing 101 You may have heard the term “content marketing” but not been quite sure what it means. Maybe you’ve ignored it, because, as a small business owner, you can’t imagine adding one more thing to your already too long to do list. The good news is,...
Keep it Disciplined

The 5 Things That Make A Great Website

People are always asking us what are the must-have items for a great website? The answers are easier than you might think. You’ve probably visited to a not-so-great website before. Maybe a restaurant site without a menu or hours? Or a shopping site with a checkout...
Keep it Disciplined

New and Improved

We all love that new car smell; the feeling after we get our hair cut, house cleaned, or car washed.  Things can feel new and improved, even if they really aren’t.  It feels refreshing and energizes us.  Sometimes a minor change does the trick like planting...
Keep it Disciplined

Your “Monkey Paw”

One would argue that no matter what you role is in any company, one of your primary responsibilities is to always promote the brand to those on the outside.  Each of us interacts in some what with the public.  From the person who answers the phone, to the person who...
Clarify your brand. Download 5 Steps to Successful Marketing