Keeping Those Embers HOT!

  Now that summer is a memory and we’re knee deep in autumn, our thoughts naturally turn toward blazing fire pits, bonfires and fireplaces. And as every experienced fire builder knows, you need to keep your embers hot if you want a successful fire. The farther away an ember gets from a fire, the colder…

Who We Are

OUR TEAM SEAMLESSLY PARTNERS WITH YOURS It’s like DDG experts are right down the hall Dimalanta Design Group may be one of the fastest-growing marketing firms in the Tristate, but that hasn’t changed our priorities. We’ve built our marketing firm and reputation on strong relationships and a culture of excellence. These principles continue to guide us…

Listen Before You Speak

One of the challenges many people face in business relationships is their abilitiy to listen to their partners. The brain can listen to people at a rate of 125-250 words per minute, but thinks at 1,000-3,000 words per minute. So, instead of listening, we are often thinking about what we want to say next, or…

“Be” a Networker

  One piece of advice that you’ll often get as a small business owner or leader is to network. And, that is a great piece of advice if you follow it. But, to make it work, you actually have to “be” a networker. What does that mean? Often, people will join a networking group or…

The Top 5 Fun and Useful Apps Right Now!

You’ve heard “there’s an app for that,” and with each day, that statement becomes even truer. Here, we’ve collected five of our current favorites. Each of them has definite business benefits and also lets you have a little fun while getting things done. All tools are free unless indicated otherwise. 1.)    Awesome Screenshot  Awesome…

Keep It Personal!

Principle #6: Out-&-Out Marketing Makes It Personal Everyone likes to feel noticed. You probably appreciate your morning coffee barista you remembers your name and order. Or perhaps your dentist remembers that you’re a Green Bay Packers fan and always asks you about the team. These personal touches probably make you feel more comfortable and more…

Keep it Relevant

Principle #5: Out-&-Out Marketing is Relevant In today’s 24-7 communication world, we are being constantly bombarded with messages. Most people have finely tuned their ability to quickly evaluate and ignore those messages that are not important or interesting. This is why Out-&-Out Marketing must be relevant. Your marketing communication and tactics must provide your audience…

Keep it Targeted

Principle #4: High Touch Marketing is Targeted In Dr. Suess’ classic “The Lorax,” the Once-ler tells the Lorax that the “thneed” is a thing that “everyone, everyone, everyone needs!” That’s a pretty broad target audience. Often, small to medium-sized business leaders are so enthusiastic about their businesses, they want to tell the whole world. Literally.…

Keep it Perpetual

Principle #3: Out-&-Out Marketing is Perpetual or “Marketing Uninterrupted”  A golfer can’t walk up to the tee on the first hole, hit and amazing shot, and say “That was great! See you in the club house!” That great shot has to be followed with shot after shot until an entire 18 holes have been played.…

Keep it Disciplined

Principle #2: Out-&-Out Marketing is Disciplined We’ve all made New Year’s resolutions, only to be back to our old habits and routines by February 1. What keeps us from sticking with our plans year after year? It’s not that our intentions aren’t true – it’s that we lack the discipline to stick to them. With…